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Thursday, 20 August 2009

Unique Content Article on , ,

SEO Revealed and It's Background

by David Dalana

One needs to do a thorough study of the internet first of all. Like they must be aware of the most common searches carried out on the internet and they must know how search engines work and list sites. Optimizing a site is changing its content or change in coding to suit the needs of search engines so that it can figure on the top lists.

Firstly you must understand that SEO requires from initial research. It is critical to know what your clients would search for and how your listing would appear on the search engine listing. You must consider the keyword density. That is, how many times the keyword appears in the content. i.e. once out of every 100 words. Spamming the content with keywords is likely to reduce your search engine rankings or even stand the chance to ban you from them.

Optimization of websites came into existence in the 90s when the website owners felt there was a greater need for it. The search engines are text driven and therefore one needs to keep focus on the content of the website. Any search engine is said to be good if it produces content relevant to the search failing which the users may turn to other search engines.

The rules for SEO are not concrete nor are they written down for the public to know it. Search engines keep their ranking algorithms secret so there is an even playing field. However, there are some tried and true methods that have positive results which you can implement. Even with this, you still must know that it is the search engines that will determine the fate of your rankings.

SEO may be only a part of a strategy of a popular/famous website. But it can generate a lot of traffic for your website and help you earn a lot of money. However there are many other strategies for making the site popular depending on the needs and goals of the owner. These may include advertising on the high profile sites, developing an impressive webpage with high quality and having a feedback fro visitors. If you adopt all these traffic on your site is bound to increase as it will turn the visitors on your site as regular members and they will often visit it.

Before beginning one should do a bit of search of SEO and should carefully understand the working of search engines. In short optimizing of a website is making the contents of the website or changing its HTML coding, such that it suits the search engine and figures it on the top lists. Also one should take care of the proper keyword density in the content as it of great concern.

Always expect an income in return if your site is optimized. However with advancement the algorithms that search engines use to list webpages keep on differing and therefore websites need to be optimized in order to prevent losses. Thus we can say that SEO has its Pros and cons and on should be aware of them to have an effective business.

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